Apple continues to focus on new hardware products

Apple continues to focus on new hardware products

San Francisco, October 30, 2023

Apple is expected to announce new Macs and M3 chips during its „Scary Fast“ event today.

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Apple will reportedly unveil a new 24-inch iMac and an updated MacBook Pro refresh based on the company’s new M3 and M3 Pro chips.

Upgrading to M3 improves overall performance, especially the GPU, and supports more RAM.

Although it’s still early, the 14-inch and 16-inch MacBook Pro models could also see an update with the M3 Pro and M3 Max.

Apple also plans to replace the Lightning port with USB-C in various Mac accessories such as the Magic Mouse, Magic Trackpad and Magic Keyboard.

Apple has also confirmed that it will report its fourth quarter fiscal 2023 results this Thursday, November 2nd.