Meta could come back to the Chinese market through a VR headset contract San Francisco, 12-11. 2023 Meta has reached a preliminary deal with Chinese giant Tencent to sell a low-cost virtual reality headset in China. Meta’s potential return to China would be its first since Beijing banned Facebook in 2009 during its internet crackdown in the country. Under the deal, Tencent would become the exclusive seller of Meta’s VR headset in China. The device, expected to launch in late 2024, would be more powerful than Quest 2 but not as advanced as Quest 3. The companies would share the profits. Meta would capture a larger share of device sales, while Tencent would earn more from content and services revenue, including games and subscriptions. The headset approved in China could also be sold in other markets. The move could provide a much-needed boost to Meta’s struggling VR division. However, IDC data shows that global AR/VR headset sales fell nearly 45% in the second quarter compared to the same period last year. According to IDC, Meta’s Quest series remains the top seller in the emerging VR market.
12. November 2023 0

Meta could come back to the Chinese market through a VR headset contract San Francisco, 12-11. 2023 Meta has reached a preliminary deal with Chinese giant Tencent to sell a low-cost virtual reality headset in China. Meta’s potential return to China would be its first since Beijing banned Facebook in 2009 during its internet crackdown in the country. Under the deal, Tencent would become the exclusive seller of Meta’s VR headset in China. The device, expected to launch in late 2024, would be more powerful than Quest 2 but not as advanced as Quest 3. The companies would share the profits. Meta would capture a larger share of device sales, while Tencent would earn more from content and services revenue, including games and subscriptions. The headset approved in China could also be sold in other markets. The move could provide a much-needed boost to Meta’s struggling VR division. However, IDC data shows that global AR/VR headset sales fell nearly 45% in the second quarter compared to the same period last year. According to IDC, Meta’s Quest series remains the top seller in the emerging VR market.

Von Horst Buchwald

Meta could come back to the Chinese market through a VR headset contract   San Francisco, 12-11. 2023 Meta has…